First, why should your audience Opt-In??? Give the highest incentive that you can think of for
people to Opt-In to your list!
1) Keyword Opt-in
***Great for radio, TV, newspaper, magazine, Billboard, and YouTube.
2) Form Opt-In
***Great for Newsletters(html), Websites, Blogs, Landing Pages
3) Link Opt-In
***Links are great for social media. Easy to share too!
Test incentive offers against each other. Easily choose which one is getting more opt-ins. Then use that incentive across all marketing areas.